VU Ltd Logo

Privacy Policy
VU Ltd privacy policy is to respect and protect the privacy of visitors to the VU Ltd web site. This policy statement tells you how we collect information from you and how we use it. It will assist you in making informed decisions when using our site and our services.

The data we collect
We do request personal information such as your name, email address, postal address, etc which you provide when purchasing goods or services from the VU Ltd website. We also collect this information to help us personalise and deliver relevant, benefit-driven content in the VU Ltd News emails. You are under no obligation to provide any personal data if you don’t want to. We will hold some of the information you give us in databases. We will ensure that these are secure and can only be accessed by authorised people.

We also use personal information for purposes of administering and expanding our business activities, providing customer service and making available other products and services to our customers and prospective customers. Occasionally, we may also use the information we collect to notify you about important changes to our web site, new services and special offers we think you will find valuable. If you choose to opt out of receiving any such communications from us, please follow our unsubscribe process.

VU Ltd also collects aggregate information from all web site visitors. This aggregate data is used to customize VU Ltd web content to deliver a better experience for our users and will in no way personally identify you. We will not share your information with and obtain information about you from, external agencies or businesses.

Use of IP address
An IP address is a number that’s automatically assigned to your computer whenever you’re surfing the web. Web servers automatically identify your computer by its IP address. On occasions, we collect IP addresses for the purposes of system administration, to analyse aggregate information, and to audit the use of our site.

Use of cookies
What are cookies? Cookies are pieces of information that a web site transfers to an individual’s hard drive for record-keeping purposes. Cookies make web-surfing easier for you by saving your preferences while you’re at our site. The use of cookies is an industry standard – you will find them at most major web sites.

By showing how and when visitors use our site, cookies help us see which areas are popular and which are not. Many improvements and updates to the site are based on such data as total number of visitors and pages viewed and this information is most easily tracked with cookies. We use cookies to better understand and improve areas of the VU Ltd web site that our users find valuable. While both of these activities depend on the use of a “cookie,” visitors to the VU Ltd web site always have the option of disabling cookies via their browser preferences.

Most browsers are initially set up to accept cookies. You can reset your browser to refuse all cookies or indicate when a cookie is being sent. However, note that some parts of the VU Ltd web site may not function properly or may be considerably slower if you refuse cookies.

Use of clear GIFs
A clear GIF (Graphics Interchange Format) or pixel tag (also known as a ‘Web beacon’) is a line of code placed on some of our web pages and in e-mails which, in a similar way to our use of cookies above, allow us to analyse the specific usage patterns of visitors.

Supplementary Information
We may acquire information about individuals from other sources and add such information to our house files.

We will not publish, give, sell or rent your information to anyone, ever. However, we reserve the right to disclose user information in special cases when we have reason to believe that disclosing this information is necessary to identify, contact or bring legal action against someone who may be causing injury to or interference with (either intentionally or unintentionally) VU Ltd rights or property, other users, or anyone else who could be harmed by such activities. We also reserve the right to disclose user information when we believe in good faith that the law requires it.

Links to Other Sites/’public areas’
You should be aware that when you are on the VU Ltd web site, you could be directed to other sites that are beyond our control. There are links to other sites from VU Ltd web site pages that take you outside our service. These other sites may send their own cookies to users, collect data or solicit personal information. The privacy policies of these other sites may significantly differ from that of VU Ltd. We are not responsible for the privacy practices of any other sites and cannot guarantee the security of any of your personal information collected there.

Protecting the security of all personally-identifiable information associated with our guests is of the utmost concern to us. Once we receive your transmission, we will take reasonable precautions to ensure its security on our systems. Unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure. As a result, while we take all reasonable steps to ensure the security of our users’ personal information and maintain their privacy, we cannot guarantee or warrant the security of any information you disclose or transmit to us online and cannot be responsible for the theft, destruction, or inadvertent disclosure of such personal information.

Privacy Policy for Minors
VU Ltd does not knowingly collect information from children. If you are under 13, please do not provide any personal information to us.

Data Controller
For the purpose of the Data Protection Act 1998 (the Act), the data controller is VU Limited, of Kelso Place, Kelso Villa, Upper Bristol Road, Bath BA1 3AU. Please contact us at

Access to your own data
You have the right to request a copy of the information that we hold on you and to amend or update any inaccuracies. If you would like a copy of some or all your personal information, please email or write to Kate Corcoran at the VU Ltd address above. We will respond within 30 days of receipt of your request.

Your acceptance of the Terms of this Privacy Policy
By using this site, you signify your assent to the VU Ltd Privacy Policy. If you do not agree to this policy, please do not use this site. The terms of this Privacy Policy may change from time to time without prior notice to you, so please check this page periodically for any changes. Your continued use of this site following the posting of changes to these terms will mean you accept those changes

Changes to our privacy policy
We keep our privacy policy under regular review and we will place any updates in this web page.
This privacy policy was last updated on 8th May 2018.